Is design like art? Often said to be subjective and objective? Maggie Macnab aims to share her thoughts and understanding in Decoding. 1 quote from Decoding Design: Understanding and Using Symbols in Visual Communication: ‘Designers need to recognize that, though their goal is to influen. . Maggie Macnab, author of Decoding Design, discusses her new book, her approach to design and her interest in symbology.

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You’ll also uncover how other disciplines, such as philosophy, math, and physics, influence great design and can help you present ideas in a holistic and compelling manner. Username Password Forgot password? Alongside all this elegant science, however, is some heavy speculation.

My library Help Advanced Book Search. What did you most want to accomplish by writing Decoding Design? Understanding and Using Symbols in Visual Communication.

Decoding Design Quotes

This is a great combination for effective, aesthetic design; it is high-functioning form, the basis of elegance. Looking for beautiful books?

I’d like to read this book on Kindle Don’t have a Kindle? Our world is comprised of a handful of very simple patterns that have been a part of human design since the beginning of time and have eternal significance. Join overdesigners who stay up-to-date with the Core77 newsletter My dad read science fiction to me at bedtime when I was child, my mother introduced me to Freud and Jung, and I was a big fan of Greek mythology, as well as drawing and painting.

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Book Review: Decoding Design, by Maggie Macnab – Core77

The Patterns of Chaos in its bibliography, perhaps the collision of two so very different worldviews will prove as interesting to some holistic readers as the results of CERN will to scientists like me. Explaining why specific visual aspects were integrated shows a fundamental understanding of who and what the client is and that you know how to convey it to the world.


Sure, software has been a huge help. Do you have any advice for designers? Decoding Design looks at the essential processes underlying shapes and patterns, and how integrating this information in a relevant way creates usable visual communication. I would guess that the logo was inspired by set theory where the buyer and the merchant intersect in that perfect little center that happens to be Mastercard’s business, but until I speak to the designer about his or her inspiration, it will remain, only a guess.

Ten subsequent chapters each introduced with a compelling illustrated plate by Joel Nakamura illuminate the subject by “bringing shape to meaning,” and vice versa by means of case studies, “deconstructions” of well-known logos, and depictions galore–all-the-while demonstrating how visual communication can “tap into the dynamic energy of the collective psyche.

Lots of doddling usually, with a satisfying final result more times than not. But one can’t rule out any possibility with regard to the unknown because it hasn’t happened yet. She has been published in every major design magazine, including Print and Graphics. Decoding Design addresses shape and form numerically, but it also does a lot more, and that’s why, as someone who does know something about number theory as opposed to numerologyMaggie Macnab’s book is both wonderfully fascinating and endlessly frustrating.

Customers who bought this item also bought. I’m even more concerned for the potential non-science reader, unschooled in hypothesis testing, who may take both the science and the superstition as fact, or equally reasonable. Please try again later. Macnab structures the book around a numerical theme, with chapters for each natural number The form energy takes expresses its function—features give elemental clues to essence. Understanding and Using Symbols in Visual Communication. Understand the Significance of Symbols in Your Design Work Our world is comprised of a handful of very simple patterns that have been a part of human design since the beginning of time and have eternal significance.


Decoding Design : Maggie Macnab :

As we are part of the universe we follow the same laws of nature—and we are good at intuiting them to survive.

Mzcnab human beings see the golden ratio in nature all the time, so it is familiar enough to our visual system to be at least as pleasing as it is familiar. At least it should be. Amazon Music Stream millions of songs.

Which is to say, desifn very likely at dscoding. The scientific sidebars are all profoundly interesting, and the discussions of the technical theory behind them are accurate and enlightening. Anyone who’s perused graphic design books in libraries or even read any of my reviews will know that most books on design largely ignore “process. By deconstructing famous logos and other sample designs, you’ll learn how to communicate complex information quickly and intuitively with universal and meaningful patterns.

Account Options Sign in. I find being aware of diverse resources and nature essential, and I hope it does that for others as well. English Choose a language for shopping.

Macnab also shares her own and other designers thoughts and process about the logos and other designs within the pages. Ah yes, the tools of the visual communication designer. I, too, and glad that she covers process throughout, as I am a stickler for designers who resort to art-for-art’s-sake processes. What is Exhibition Maggid illuminates the thread of history It helps close the deal by providing a coherent service.