Heart, Smarts, Guts, and Luck: What it Takes to Be an Entrepreneur and Build a Great Business. Anthony K. Tjan, Richard J. Harrington. Heart, Smarts, Guts, and Luck: What It Takes to Be an Entrepreneur and Build a Great Business. The epicentre of its thesis revolves around an Entrepreneurial Aptitude Test ( E.A.T.) which determine how much heart, smarts, guts or luck you.

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Over all, Heart, Smarts, Guts, and Luck is your standard business “are you an entrepreneur? A worthwhile read for the authors’ track record and their reflections.

But there are quite a few people who do think about what it takes to be a successful entrepreneur. Just a moment while we sign you in to your Smarys account.

Heart, Smarts, Guts, and Luck: What it Takes to Be an Entrepreneur and Build a Great Business

Want to Read Currently Reading Read. Amanda rated it really liked it Oct 31, Want to Read saving…. A must-read book on entrepreneurship for knowledge workers and aspiring msarts. We’d love to keep in touch Ana rated it liked it Oct 06, Goes without saying that to be a successful entrepreneur, you need to be smart, and need to have all aspects of smartness bookish, street etc. The next four chapters delve into each entrepreneurial personality style; their strengths, weaknesses and strategies for success.

Have What it Takes to be an Entrepreneur? Read Heart, Smarts, Guts and Luck – Small Business Trends

Diana Nagy rated it it was amazing Mar 07, Three distinguishing traits are found in Heart-driven individuals: You can call this an interactive book. Leave a Reply Cancel reply Your email address will not be published. The secret is to play to strengths, but without neglecting the weaker aspects or b Heart, Smarts, Guts, and Luck: Restless and relentless, the Guts-dominant folks are not daunted lick trials and tribulations.


There are only ten chapters in the book at least in the review copy. I got so frustrated with this, it made me want to pursue it further. Aug 23, Ryan Manganiello rated it really liked it. After interviewing and researching hundreds of business-builders across the globe, the authors found that every one of them–from young founder to seasoned CEO–holds a combination of these four attributes.

Most entrepreneur books, especially the ones that ask if you have what it takes to be one, tend to thrive on vague platitudes and aphorisms. Spurring deep personal reflection, these probing questions include the following: What personality traits constitute luck etc.

Transparent, gritty business advice from the entrepreneurs themselves and their inside stories. You have your share of inspirational stories about people who persevered and showed pluck and tenacity and finally made a bajillion dollars in the end. Among the products at Thomson was one that provided investment analysts with financial earnings data.

Luck is not something taught on entrepreneurship courses, but maybe it should be. What makes this book stand out over the other business drivel is its specificity and deep desire to be practical. Each of these profile chapters also contains enough research and data to make you feel comfortable with what the authors are saying.

May 05, Mohammed Belyamani rated it really liked it. Sep 12, Chris Turnley rated it it was amazing. Well, I’ve seen a lot of kooky charts and graphs before but this Smart great companies takes a powerful cocktail of Heart, Smarts, Guts, and Luck.


I also liked “Founder’s Dilemma” by Noam Wasserman, which goes into great detail on common pitfalls within tech startups.

Have What it Takes to be an Entrepreneur? Read Heart, Smarts, Guts and Luck

Smars 21, Audrey rated it really liked it. Ta simple tool to help determine your specific profile. Recent Posts Social Proof: Through humility, intellectual curiosity and optimism.

Once you have your profile set, you will want to go back to certain sections of the book and read it from the filter of knowing your style. Though no single archetype for entrepreneurial success exists, this book will help you understand which traits to “dial up” or “dial down” to realize your full potential, and when these traits are most and least helpful or even detrimental during critical points of a company lifecycle.

In the end, it’s not a book that will give you step by step instructions to get rich, and unlike other more general pop business psychology books like The Color CodeHeart, Smarts, Guts, and Luck is specific to entrepreneurship.

Heart, Smarts, Guts, and Luck: Book Review | Cooler Insights

Fascinatingly, recent neuroscience evidence shows we have a complex and functional neural network with over Million neurons in our gut. This is a book that I would recommend for entrepreneurs, business owners and even managers.

Josh Solar rated it it was ok Mar 04,